SEO (Search Engine Optimisation)
Did you know that 93% of consumers use the internet to find a local business.
Having your website on page 1 of Google is important. In a study 4 million Google search results, just 0.63% of people clicked on the second page of Google.
Unlike paid advertising, the traffic generated from SEO is organic, meaning you don't have to pay for clicks. This makes it a cost-effective long-term strategy.
SEO targets users who are actively seeking your products and services in search engines such as Google and Bing. Having strong search engine visibility enhances the likelihood of attracting ideal customers and improving conversion rates from your website.
For local businesses, this is particularly important. Many customers prefer dealing with businesses in their local area. Implementing a robust local SEO strategy can help your website appear in relevant local search results, boosting your brand's online visibility and being in front of customers who are ready to buy.
It's important to note that SEO is an ever-evolving field. Changes in search engine algorithms, shifts in user behaviour, and advancements in technology all contribute to its dynamic nature. Therefore, it's essential to regularly update and optimise your strategy. Staying abreast of these changes is key to ensuring your website remains both visible and competitive.
Reality Marketing can manage your SEO as required, including:
SEO Planning Strategy and Execution
Technical Site Fixes
Local SEO implementation
Content Creation and Optimisation
Analytics and conversion tracking
Off page SEO